I’ve always wondered why iTunes isn’t a social medium. They’re already set up that way. People can publish their iMix, they can rate music, they can comment on music. iTunes already recommends other music with “users who bought this music also bought…”
I just think it would be a much effective medium if users could not just publish iMixes but also “add” other users to their iTunes network. Right now iMix search results are based on keywords or genre. But wouldn’t it be nice if…say…a group of Breast Cancer survivors can create an iTunes network and publish their playlists relating to their experiences? Or a group of gym monkeys (like myself and my husband) to publish workout playlists? And speaking of the gym, I love the playlists my spin instructor uses in class and I know she gets them from iTunes. I think it would be nice to have the ability to subscribe to the music she buys (of course she should have the option to share or not to share what she buys). I’ve asked her to publish her playlists on iTunes, which she didn’t mind, but even though it takes only two clicks to publish it, wouldn’t it be nice if it was automatically shared the moment she buys it (again not to invade people’s privacy, but the option would be nice). Or…since iTunes have a rating tool anyway, wouldn’t it be nice to be able to subscribe to music that she rated favorably?
I think if you could do these on iTunes, it wouldn’t be just a place to buy and download music, it would also be a place where I can discover new ones, which would lead to more sales.
And this is why I love Pandora. It lets you do all the stuff I just mentioned, you just can’t actually buy the music there.
And speaking of Pandora, I just saw this on TechCrunch.
I don’t think I will never abandon my beloved iPod, I just might buy it a brother/sister.
Posted by lisaamorao 



